Big Edits is unclaimed —

Big Edits

Content Intelligence Tools for Marketing Teams·bigedits.com

Big Edits is a free suite of content intelligence tools for marketing teams, including a Competitive Intelligence Suite that tracks competitor blog content, press coverage, and positioning shifts, plus a GEO Page Audit tool that scores blog pages for AI search readiness and a Messaging Consistency Audit that checks brand messaging across third-party surfaces. It monitors RSS feeds and sitemaps to discover competitor articles and uses AI to extract keywords, content type, and funnel stage, delivering weekly email and Slack reports. The tools are built by Bread and Circuses, a content strategy and AI agency.

What it's for

Tracking competitor blog content and publishing activityMonitoring press and earned media coverage of competitorsDetecting positioning and messaging shifts on competitor websitesScoring a blog page for AI search (GEO) readinessAuditing brand messaging consistency across third-party surfacesFinding content gaps versus competitors (coming soon)Building writer-ready content briefs from SERP data (coming soon)

Features 15

AI analysis of articles for keywords, secondary keywords, content type, and funnel stage
Automatic discovery of competitor blogs, feeds, and press rooms
Daily crawls for new competitor content and press mentions
Fixes tagged as owned / earned / platform-assigned
GEO Page Audit scoring crawlability, content structure, and answerability
Messaging Consistency Audit comparing third-party surfaces to owned website
Monthly re-read of competitor homepages/pricing/about pages for positioning shifts
Per-surface positioning statement and delta reporting
Press & Media Intel tracking (funding, launches, partnerships, awards, executive hires, expansions)
Prioritized, impact-ranked fix recommendations from GEO audit
Real-time keyword watchlist alerts
Self-healing content discovery (falls back to crawling/search if RSS feed breaks)
Separate factual-accuracy audit track
Slack reports
Weekly email digest of competitor activity

At a glance

free tier

TypeWeb app

DeploymentCloud

PlatformsWeb

ForB2B content and SEO leads, Product marketers, Agencies

CompanyBread and Circuses

Integrations

SlackGoogle Gemini

Pricing

All current tools are offered free; no paid plans are listed. Two additional tools (Content Brief Builder, Content Gap Finder) are 'Coming soon' via waitlist.

FreeFree

Access is free; email/signup required. No paid tiers stated.