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Clutch

Clutch builds agentic websites: they answer the customer and the assistant, hold their own scores, and change when somebody says what is wrong.·clutch.io

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Clutch is a platform that builds, hosts, and maintains websites generated from a business's own content and a URL. Sites can be edited by pinning changes directly on the page or by asking an in-chat assistant, and updates are drafted automatically but require human approval before publishing. The platform also includes an AI assistant that can answer visitor questions and complete actions like booking a tour, plus MCP-based connections to tools like CRM, analytics, and messaging systems for automating routine site updates.

What it's for

Build a website draft from a URL in under 10 minutesEdit live site content by pinning a change or asking in chatAnswer visitor questions and complete actions like booking a tour via an AI assistantAutomate routine website updates from tools like Slack, Zendesk, or Google Sheets via MCPMigrate a large portfolio of websites in tracked batches with rollback

Features 18

301 redirect mapping and DNS cutover per migration batch
AI assistant that answers visitor questions and completes actions like booking a tour
Automatic sitemap, robots.txt, llms.txt and JSON-LD generation on every publish
Automation workflows via Clutch MCP connecting to Claude, ChatGPT, Copilot, n8n, Zapier, or custom code
Batch migration of multiple sites with rollback to the source
Builds a site draft from a URL in under 10 minutes
Custom domain support with CNAME cutover
Design system enforcing brand consistency across site updates
Edge hosting with versions and undo
Edit by pinning a change on the page or asking in chat
Every route measured on phone and computer before publish
Human-in-the-loop publishing (a person must click Publish)
MCP connections to property data, CRM, PMS, reviews and analytics systems
Named migration lead for enterprise migrations
Single sign-on for enterprise
Ticket queue for drafted edits requiring approval
Uptime SLA for enterprise
Workspace with owners, admins and members roles

At a glance

API

TypeWeb app

DeploymentCloud

PlatformsWeb

Forbusinesses running multiple websites, teams without dedicated website maintenance staff, enterprises managing large site portfolios

Integrations

SalesforceClaudeGoogle Search ConsoleGoogle SheetsGoogle DriveNotionZendeskGoogle AdsMicrosoft TeamsMicrosoft OneDriveHubSpotCopilotChatGPTSlackGoogle AnalyticsZapierStripen8n

Resources

Changelog

Pricing

All tiers are priced per site with hosting included; exact pricing is not published and is quoted on a call based on the customer's number of sites.

Single siteQuote

Run by the single property owner; cutover is by pointing the domain.

One site, built from its URL in under 10 minutes

PortfolioQuote

Cutover is per batch with rollback to the source.

A book of sites built from a list of URLs, in batches

EnterpriseQuote

Cutover run by a named migration lead across waves.

Thousands of sites, migrated from the platform's book wave by wave