ConversionRuler is unclaimed —

ConversionRuler

Measure Your Marketing·conversionruler.com

ConversionRuler is a subscription-based performance tracking and reporting service that measures the effectiveness of web site marketing efforts, including PPC, email, banner, and affiliate campaigns. It runs entirely as a web service with no desktop software to install, tracking visitors even without JavaScript or cookies and automatically extracting keywords used to reach a site. It offers detailed reporting, CSV data export, and link tracking for conversion analysis.

What it's for

Tracking Pay-Per-Click campaignsTracking email campaignsTracking banner advertisingTracking affiliate/partner linksMeasuring conversion and ROI of marketing effortsIdentifying click fraudTracking outbound link clicks and downloads as actionsBack office conversion reportingManaging multiple client sites under one account (Pro Account)

Features 16

2 hours of free technical support for installation
99.99% network uptime guarantee
Automatic campaign registration via landing URL syntax, no pre-configuration needed
Automatic keyword extraction from referring searches
Click fraud identification via tracking statistics
CSV data export with filtering by date, time, IP address, referring URL, and order details
Free consulting services for shopping cart integration
Link tracking for outbound clicks and downloads as actions
Monthly cost estimator tool
Pro Account for managing multiple sites under one monthly bill
Runs entirely as a web service, no desktop software needed
Sample landing/action and detail reports
Snippet code generation in PHP, ASP, CFM, JSP, Perl, CGI, and others
Tracking for PPC, email, banner, and affiliate/partner campaigns
Tracks visitors without JavaScript or cookies
User management with delegated permissions for developers and clients (Pro Account)

At a glance

free trial

TypeWeb app

DeploymentCloud

PlatformsWeb

ForSEO professionals, SEM professionals, PPC consultants, online marketers, online store owners

CompanyMarket Ruler, LLC

Pricing

Billing is automatic at month-end based on the previous month's traffic; no need to sign up for a particular usage level. During the free 30-day trial, the following month's subscription is charged in advance, but landings, actions and subscription fees for the trial period itself are free.

Organic Subscription$49.99/mo

Each visitor to the site is considered a single landing; actions are usually transactions like form submissions or orders

Includes 2,500 landings + actions per month; each site visitor counts as a landing

Sourced Subscription$45.99/mo

A landing is a sourced URL containing 'crsource='; unsourced landings are not tracked, but anonymous visitor actions still count toward data usage

Includes 2,500 landings + actions per month; only landings with a 'crsource' query string parameter are tracked

Pro Accounts receive a discount when 5 sites are active in a month