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Frase

Rank on Google. Get cited by AI.·frase.io

Frase is an agentic SEO and GEO (Generative Engine Optimization) platform that researches, writes, optimizes, publishes, and tracks content so it ranks on Google and gets cited by AI search engines like ChatGPT, Perplexity, Claude, Gemini, and Google AI. It runs a full content loop covering listening for visitor demand, research and drafting, publishing to a CMS, optimization scoring, and monitoring/fixing ranking decay. It also offers an on-site AI answer widget (Frase Answers) and its own hosted CMS (FraseCMS).

What it's for

SEO content research and brief creationAI-assisted content drafting in a brand's voiceContent optimization scoring for search enginesOptimizing content to be cited by AI answer enginesMonitoring brand citations across AI search enginesAuditing existing pages for SEO and AI-readiness gapsDetecting and fixing ranking/traffic decay on published pagesPublishing content to WordPress, Webflow, Sanity, or WixHosting content on an agent-ready CMSBacklink gap analysis and outreach email draftingTopic cluster mappingProgrammatic generation of location/comparison/directory pagesRepurposing one article into social and newsletter contentCapturing first-party visitor questions via an on-site answer widgetRunning Frase from AI agent tools via MCP server and CLI

Features 20

AI Agent that researches, drafts, and publishes content
AI Visibility tracking across ChatGPT, Perplexity, Claude, Gemini, and Google AI
Backlink gap analysis with scored outreach prospects
Brand Voice / Brand Hub enforcement of tone and terminology
Content atomization into channel-specific posts
Content calendar
Content Guard: automatic detection of ranking/traffic decay with drafted fixes
Direct publishing integrations to WordPress, Webflow, Sanity, and Wix
Frase Answers: on-site conversational widget capturing visitor questions
FraseCMS: agent-ready hosted or headless CMS with WebMCP
GEO (Generative Engine Optimization) content scoring
Internal linking suggestions
MCP server and CLI for running Frase from external AI agents/tools
Multilingual content creation in 70+ languages
Programmatic SEO page generation from structured data
Role-based access control (Owner, Admin, Editor, Viewer)
SEO content optimization scoring
SEO/SERP research and content brief generation
Site/content auditing with prioritized fixes
Topic cluster mapping with pillar and supporting content

At a glance

free trialAPI

TypeWeb app

DeploymentCloud

PlatformsWeb

Forsolos and freelancers, single-site teams, in-house content teams, SEO teams, growing SMBs, agencies, large organizations/enterprises

CompanyFrase.io

Integrations

WordPressWebflowSanityWixClaudeChatGPTCodexCursorGoogle Search ConsolePerplexityGemini

Complianceself-reported

SOC 2 Type IIGDPR

Pricing

Prices are stated in USD. Enterprise pricing is custom/quote-based. FraseCMS hosting is free with any plan up to 100,000 page views/month; Basic ($19/mo) and Pro ($99/mo) are paid add-ons for more traffic.

Starter$49/mo

1 seat, 1 site, 10 articles and 50 audit pages each month, Publish to WordPress, Webflow, Sanity, or Wix, or host on FraseCMS, SEO and GEO scores, plus AI Visibility on ChatGPT and Google AI, Content Guard watches 10 pages for Google decay, Agent can publish on its own when enabled, on any content type, Frase Answers free conversational widget

10 articles and 50 audit pages each month; Content Guard watches 10 pages; 1 seat, 1 site

Professional$129/mo

Everything in Starter, 3 seats and 5 sites, extra seats at $29/mo, 40 articles and 250 audit pages each month, Content calendar, internal linking suggestions, content atomized to every channel, AI crawler monitoring, plus Perplexity added to AI Visibility, Content Guard watches 75 pages for Google decay, Optional pay-as-you-go overage capacity, off by default

40 articles and 250 audit pages each month; Content Guard watches 75 pages; 3 seats, 5 sites

Scale$299/mo

Everything in Professional, 5 seats and up to 10 domains, extra seats at $29/mo, 100 articles and 1,000 audit pages each month, Content Guard watches 300 pages, plus Claude and Gemini added to AI Visibility, Exportable client-ready reports, Agent runs across every site

100 articles and 1,000 audit pages each month; Content Guard watches 300 pages; 5 seats, up to 10 domains

EnterpriseQuote

Quote-based pricing; contact sales

Custom, scoped to the organization

Yearly billing saves 20% off the monthly rate on Starter, Professional, and Scale