html2wp
Convert HTML to a WordPress block theme, 1:1 with the design.·html2wp.dev
html2wp is a desktop app for macOS and Windows (with a companion plugin for Claude Code and Codex) that converts a static HTML site, or anything that builds to one, into a standalone WordPress block theme. It keeps the original markup instead of rebuilding it with a page builder, comparing every converted page against the original at three viewport widths. The resulting theme includes working pages, blog, forms, menus, SEO and redirects without needing any plugin, and the blog can be converted into real WordPress posts, with shop-to-WooCommerce conversion available on paid plans.
What it's for
Features 16
- Accepts exports from Lovable, Bolt, v0, Claude artifacts, Next.js, Vite, Astro, shadcn, or hand-written HTML
- AI chat editing within Visual Edit Pro using the user's own API key
- Can export to an Astro project deployed to Cloudflare Pages instead of WordPress
- Compares every converted page against the original at three viewport widths (1440, 820, 390px)
- Converts a shop to WooCommerce (Pro only)
- Converts blog content into real WordPress posts
- Converts static HTML sites into WordPress block themes
- Generates a conversion report (PDF or Markdown) listing conversions, warnings, and remaining tasks
- Installs and verifies the generated theme in a temporary local WordPress via Docker
- License key verification via a command-line tool (npx html2wp-license)
- Plugin integration for running conversions inside Claude Code or Codex
- Preserves original HTML/CSS 1:1 without rebuilding via a page builder
- Produces a standalone theme with working pages, blog, forms, menus, SEO, and redirects without requiring any plugin
- Supports Flash (quick) and Full (thorough) conversion modes
- Uses the user's own ChatGPT subscription to power the AI conversion
- Visual Edit Lite (free) and Visual Edit Pro (paid) for click-to-edit content editing
At a glance
Integrations
Resources
Pricing
All prices are stated in EUR; no USD pricing is published. Payments are processed through Paddle, which acts as reseller/Merchant of Record, handles VAT, and issues invoices. Visual Edit Pro is a separately-priced editor add-on, not a conversion plan.
No key, no sign-up, no payment card required. For trying it out and personal/non-commercial sites; not for client work.
3 conversions in total (counted per IP address), up to 5 pages per conversion, up to 100 MB per conversion, 5 re-runs shared between them, 1 parallel conversion
List price €49/month; first month €34.30 (30% off) during the beta. Cancel any time; key arrives by email.
No limit on conversions, pages, or re-runs; up to 512 MB per site; up to 6 parallel conversions
List price €490/year; first year €343 (30% off) during the beta. Cancel any time; key works until the end of the paid year.
No limit on conversions, pages, or re-runs; up to 512 MB per site; up to 6 parallel conversions
30% off the first payment on Pro (monthly or yearly) and Visual Edit Pro during the beta.