Instantly.ai
Sales Engagement and Lead Intelligence·instantly.ai
Instantly is a sales engagement and lead intelligence platform combining automated cold email outreach, a B2B lead database of 450M+ contacts, email deliverability tools, and an AI-powered CRM. It lets users connect unlimited email accounts, automatically warm them up, and run AI-personalized multi-step outreach sequences. Replies are centralized in a unified inbox (Unibox), and AI agents can find leads and automatically handle responses. A built-in CRM tracks opportunities through the sales pipeline, and calling/SMS capabilities are included.
What it's for
Features 20
- A/Z testing for subject lines, body copy, and CTAs
- AI Rephrase tool for creating variants
- AI Reply Agent for automated response handling
- AI Sequence Writer for generating email copy
- AI Spam Words Checker
- API access and webhook integrations
- Automatic sender rotation across accounts
- Bounce detection and automatic list cleaning
- CRM with opportunity/pipeline tracking, calling and SMS
- Email and account analytics/reporting
- Global block list
- Inbox Placement testing
- Multi-step email sequences with scheduling
- Reputation protection with automatic pause on delivery issues
- SISR (Server & IP Sharding & Rotation) for dedicated/private IP infrastructure
- SuperSearch B2B lead database (450M+ contacts) with filtering
- Unibox unified inbox across all sending accounts
- Unlimited email account connections
- Unlimited email warmup
- Waterfall work email enrichment with 5+ providers
At a glance
Integrations
Pricing
Enterprise tiers (Outreach, Credits) are quote-only via 'Book A Call'. A separate 'VIP' managed-service program is described with client-facing prices of $2K/mo (VIP Essential), $4K/mo (VIP Platinum), and $10K/mo (VIP Diamond), split 50/50 between Instantly and the reseller/agency; a custom 'VIP' tier is also offered via 'Book A Call'. These VIP prices are what the agency's own client pays, not a direct Instantly subscription price.
Combines Outreach Growth + Credits Growth; annual price shown as 'Save 10%'
5,000 emails monthly, 1,000 uploaded contacts, 1,500 Instantly credits monthly
Marked 'Most popular'
100,000 emails monthly, 25,000 uploaded contacts, 5,000 Instantly credits monthly
Everything in Scale, SISR System
500,000 emails monthly, 100,000 uploaded contacts, 10,000 Instantly credits monthly
Unlimited Email Accounts, Unlimited Email Warmup, Chat Support
1,000 uploaded contacts, 5,000 emails monthly
Page shows conflicting monthly email limits (100,000 vs 125,000)
25,000 uploaded contacts; emails/month stated inconsistently as 100,000 (feature table) or 125,000 (plan card)
Everything in Hyper Growth, SISR System (dedicated/private server & IP infrastructure)
500,000 emails monthly, 100,000 uploaded contacts
Custom pricing, 'Book A Call'
500,000+ emails monthly, 100,000+ uploaded contacts
Database of 450M+ B2B Leads, 13 Filters including keywords and lookalikes, Waterfall Work Email Enrichment with 5+ providers, Instantly Web Researcher Agent, Access to 5 Major LLMs (OpenAI, Anthropic & more), Access to AI Email Writer Agent, Use your own LLM API key, 100+ Community AI Templates, Full profile enrichment, Job posting, News, Technology & Funding enrichment, Export to major CRMs & Outreach providers
1,500-2,000 Instantly credits monthly
Everything in Growth
5,000-7,500 Instantly credits monthly
Listed as 'From $197/monthly'
10,000-200,000 Instantly credits monthly
Custom pricing, 'Book A Call'
200,000+ Instantly credits monthly
Save 10% on Starter/Scale/Agency bundles when billed annually