KAWO is unclaimed —
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KAWO
The China Social Media Management Platform·kawo.com
KAWO is a social media management platform built specifically for managing Chinese social channels including WeChat, Weibo, Douyin, Kuaishou and Bilibili. It lets brands and agencies plan, create, schedule, approve and publish content, track KPIs and analytics, benchmark against competitors, and manage brand security and compliance from a single dashboard. The platform also offers an AI feature ('Kevin') for social marketing assistance and content inspiration.
What it's for
Planning and scheduling social media content across WeChat, Weibo, Douyin, Kuaishou and BilibiliContent review and multistep approval workflowsTracking KPIs and analytics across channelsGenerating automated performance and competitor benchmarking reportsManaging brand security via account permissions and content compliance alertsStoring and organizing media assets in a content librarySocial listening and engagement trackingAI-assisted content ideation and trend tracking (Kevin)Monitoring AI/GEO visibility of a brand (Emergine)
Features 19
- AI marketing assistant ('Kevin') for content generation, trend tracking and competitor reports
- AI-suggested best posting time
- Automated weekly reports with export to Excel/Image
- Content compliance alerts for sensitive text, images and video
- Content review with version comparison and edit tracking
- Content tagging and categorization
- Cross-platform management of WeChat, Weibo, Douyin, Kuaishou and Bilibili accounts
- Data visualization and customizable reporting
- Enterprise dashboard for cross-platform performance tracking
- GEO/AI visibility monitoring (Emergine)
- KPI tracking and unlimited historical data
- Multistep content approval workflow
- Role-based account permissions
- Secure media library with upload tracking
- Shared content calendar for collaborative planning
- Social listening and engagement tools
- Two-Factor Authentication for account login
- Two-step publishing approval, including via WeChat mini-program
- Unlimited post scheduling
At a glance
TypeWeb app
DeploymentCloud
PlatformsWeb
LanguagesEnglish, Chinese
Forbrands, agencies, marketing teams, CMOs, global marketing managers, brand managers, copywriters and designers
Company科握（上海）企业管理咨询有限公司 & KAWO Global Development Limited
Integrations
WeChatWeiboDouyinKuaishouBilibiliGoogle Data StudioGetty Image
Complianceself-reported
Personal Information Protection Law of the People's Republic of ChinaMulti-level Protection of Information Security Scheme