Later
Influencer Marketing and Social Media Management·later.com
Later is a platform for social media management and influencer marketing that lets brands and creators plan, schedule, and publish content across social platforms, manage a shared content calendar, and track analytics. It also offers a Link in Bio page builder, social listening tools, and AI-powered insights (Later EdgeAI) to inform campaign and content decisions.
What it's for
Features 20
- Access Groups for managing multiple brands/clients
- AI Caption Writer
- AI-generated content ideas
- Auto-publish posts to Instagram, Facebook, TikTok, Threads, Pinterest, LinkedIn, YouTube and Snapchat
- Best Time to Post recommendations per platform
- Chrome Extension for saving web media
- Content approval workflow with internal and external reviewers
- Custom analytics with competitive benchmarking
- Export designs directly from Canva
- Hashtag suggestions and auto hashtag suggestions
- Instagram product tagging
- Link in Bio page builder with customization and analytics
- Mailchimp email collection form on Link in Bio
- Mobile app for iOS and Android
- Platform analytics with varying historical depth by plan
- Social Inbox for managing DMs and comments (Instagram, Facebook, TikTok)
- Social listening: Brand Health, Brand Mentions, Future Insights
- Two-factor authentication and single sign-on
- Unlimited media storage in a Media Library
- Visual content calendar for planning posts
At a glance
Integrations
Pricing
Displayed prices ($18.75/$37.50/$82.50 per month) are the per-month equivalent when billed yearly, labeled '3 months free | 25% off'. A monthly-billing toggle is offered but its price is not shown in the page text. Prices are billed in USD; applicable taxes are extra.
Price shown is the per-month rate when billed yearly (3 months free / 25% off); a monthly-billing option exists via a toggle but its price is not displayed in the page text.
1 social set (8 profiles total), 1 user, schedule up to 30 posts per profile per month, 5 AI credits/month, platform analytics up to 3 months; extra Social Sets, users and AI credits not available.
Marked 'Most popular'. Price shown is the per-month rate when billed yearly (3 months free / 25% off).
2 social sets (16 profiles total), 2 users, schedule up to 180 posts per profile per month, 50 AI credits/month, platform analytics up to 1 year.
Price shown is the per-month rate when billed yearly (3 months free / 25% off).
6 social sets (48 profiles total), 4 users, unlimited posts, 100 AI credits/month, platform analytics up to 2 years, priority support.
Save 25% (3 months free) when billed yearly instead of monthly.