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Snapchat

Say It In A Snap·snapchat.com

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Snapchat is a communication and social platform that lets users chat, send Snaps, and make video calls with friends, and watch Stories and Spotlight content, accessible from a computer or via download of the mobile app. It offers creative tools like Lenses and a personal Map feature, plus a paid Snapchat+ offering. The company also provides Snapchat Ads, a business advertising platform for reaching Gen Z and Millennial audiences with full-screen ad formats, targeting, and performance measurement tools like Snap Pixel and Conversions API.

What it's for

Chat with friendsSend SnapsVideo call friendsWatch StoriesBrowse Spotlight contentUse Lenses for self-expressionExplore a personal mapRun advertising campaigns to reach engaged audiencesTrack ad conversions via Snap Pixel and Conversions APIDrive app installs, sign-ups, and sales through ads

Features 16

  • Ad performance measurement and reporting
  • Ads Manager for businesses
  • Chat messaging
  • Conversions API
  • Developer platform / Playcanvas
  • Full-screen 9:16 ad formats
  • Lens Studio for creators
  • Lenses (AR effects)
  • Snap (photo/video) sending
  • Snap Map
  • Snap Pixel for conversion tracking
  • Snapchat+ subscription offering
  • Spectacles hardware ecosystem
  • Spotlight content feed
  • Stories
  • Video calling

At a glance

API
TypeWeb app
DeploymentCloud
PlatformsWeb
Languagesالعَرَبِية, বাংলা(বাংলাদেশ), বাংলা (ভারত), Dansk, Deutsch, Ελληνικά, English (UK), English (US), Español, Español (Argentine), Español (España), Español (México), Suomi, Filipino, Français, ગુજરાતી, हिंदी, Bahasa Indonesia, Italiano, 日本語, ಕನ್ನಡ (India), 한국어, മലയാളം, मराठी, Bahasa Melayu, Norsk, Nederlands, ਪੰਜਾਬੀ, Polski, Português (Brasil), Português (Portugal), Română, Русский, Svenska, தமிழ், తెలుగు, ภาษาไทย (ประเทศไทย), Türkçe, اردو, Tiếng Việt, 中文(简体), 中文(繁體)
ForGen Z, Millennials, businesses/advertisers
CompanySnap Inc.

Pricing

No consumer pricing is stated; Snapchat+ is mentioned by name but no price is given. The business/ads page (forbusiness.snapchat.com) markets Snapchat Ads without listing specific price tiers — it appears to be quote/performance based.

Last checked 28 days ago·