Surfer

Boost visibility in Google, ChatGPT, and beyond.·surferseo.com

$49–$299/mo · No free plan (free trial) See pricing ↓

Surfer is an AI visibility optimization platform that combines content optimization, AI search tracking, and topical authority planning into one workflow. It helps brands get found in Google and AI-powered answer engines such as ChatGPT, Perplexity, Gemini, and Google AI Overviews. The platform includes a Content Editor with real-time SEO guidance, an AI Tracker for monitoring brand mentions in AI answers, keyword research, SERP analysis, and content audit tools.

What it's for

Track brand visibility in AI tools like ChatGPT, Gemini, Perplexity and Google AI OverviewsIdentify weak pages and fix content gaps to grow trafficWrite articles that rank using real-time SEO dataDiscover content angles matching audience intentRun a complete SEO audit and planBuild topical authority with a Topical MapAudit content performance and detect ranking dropsAutomate internal linking with 1-click suggestionsDetect and humanize AI-generated content

Features 20

1-click Auto-Optimize to boost Content Score
1-click Internal Linking with automatic anchor selection
AI Content Detector and Humanizer
AI Tracker for ranking visibility in traditional search and AI-generated answers
AI visibility monitoring across ChatGPT, Perplexity, Google AI Overview, Google AI Mode, and Gemini
API access for enterprise workflows
Brand Knowledge and Custom Voices for on-brand AI writing
Content Audit for monitoring performance and finding quick-win optimizations
Content Editor with real-time SEO guidelines and Content Score
Keyword Research with intent-based clustering
MCP (Model Context Protocol) integration
Multi-language support for global SEO
NLP-powered keyword and entity optimization
Plagiarism Checker
Programmatic SEO for scaling content at volume
SERP Analyzer with 500+ ranking factors
Surfer AI for generating ready-to-rank articles
Surfy AI writing assistant for editing, rephrasing, and refining content
Team collaboration with comments, version history, and shareable links
Topical Map for discovering content clusters and building topical authority

At a glance

free trialAPI

TypeWeb app

DeploymentCloud

PlatformsWeb

ForSEO specialists, AI visibility teams, content managers, marketing agencies, in-house teams, CMOs & Marketing Managers, content managers & writers, AI strategists, brand & PR managers, influencer & affiliate managers, eCommerce businesses

CompanySurfer Sp. z o.o. · 2017

Integrations

Google DocsContentfulZapierWordPress

Complianceself-reported

ISO 27001

Resources

Changelog

Pricing

All listed prices are the per-month equivalent rate when billed yearly ('Billed yearly'); each plan also lists a yearly savings amount versus monthly billing. No standalone monthly-only price is shown on the pricing page. Payment accepted via credit/debit card (monthly & yearly) and bank transfer (yearly only); PayPal not supported. Enterprise plan is custom-priced.

Discovery$49/mo · billed annually

Price shown is the monthly-equivalent rate when billed yearly; save $120/year stated.

120 Documents, Track 10 Pages, 1 Team Seat

AI Search Analytics$82/mo · billed annually

Price shown is the monthly-equivalent rate when billed yearly; save $156/year stated.

Track 50 AI Prompts (daily refresh), 5 Brand Spaces, 5 Team Seats

Standard$99/mo · billed annually

Price shown is the monthly-equivalent rate when billed yearly; save $240/year stated.

360 Documents, Track 50 Pages, Track 25 AI Prompts (weekly refresh), 1 Brand Workspace, 3 Team Seats

Pro$182/mo · billed annually

Price shown is the monthly-equivalent rate when billed yearly; save $444/year stated.

360 Documents, Track 200 Pages, Track 50 AI Prompts (daily refresh), 5 Brand Spaces, 5 Team Seats

Peace of Mind$299/mo · billed annually

Price shown is the monthly-equivalent rate when billed yearly; save $720/year stated.

Unlimited* Documents, Track 500 Pages, Track 100 AI Prompts (daily refresh), Unlimited* Brand Spaces, 10 Team Seats (*fair usage policy applies)

EnterpriseQuote

Custom/tailored pricing; requires talking to a Surfer Expert.

Custom limits negotiated with sales

Choosing the annual plan gives a discount of up to 17% compared to monthly payments; full year charged upfront.