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Noptin

A Lightweight, AI-Powered WordPress Newsletter Plugin·noptin.com

Noptin is an email marketing and automation plugin for WordPress that lets site owners collect subscribers, design newsletters, and build automated customer journeys without leaving the WordPress dashboard. It includes AI tools that generate complete emails from written prompts or clone a layout from an uploaded screenshot, more than 50 customizable email templates, and a visual automation workflow builder. The plugin also supports subscriber segmentation, multilingual newsletters, campaign revenue tracking, and integrations with dozens of WordPress plugins and external CRMs.

What it's for

Sending welcome emails to new subscribers, users, and customersAdding contact form submissions to a CRM or email providerNotifying commenters when their comments get repliesTagging contacts in a CRM when they purchase certain productsUntagging contacts when their order is refundedSending automated review reminder emailsSending new subscribers, users, or customers unique coupon codesAlerting customers when their payment cards are about to expireSyncing WordPress users with a CRM or email service providerSending automated new post notifications and digest emailsRunning a paid newsletter using Noptin with Paid Memberships Pro

Features 18

50+ customizable email templates
60+ bundled integrations with WordPress plugins and CRMs
AI email cloner that recreates a layout from an uploaded screenshot
AI-generated email content from written prompts
Automatic unique coupon code generation for WooCommerce, Easy Digital Downloads, and GetPaid
Bulk email sending to WordPress users, WooCommerce customers, and newsletter subscribers
Campaign analytics: opens, clicks, unsubscribes, and revenue tracking
Email sequences and drip courses, free or paid
Multilingual newsletter support (WPML, Polylang compatible)
New post notification emails and content digests
No-code automation rules
Recurring and scheduled email campaigns
Subscriber preference center for managing topics and unsubscribes
Subscriber segmentation by tags, lists, custom fields, language, and activity
Subscriber sync across multiple sites
Subscription forms and popups with display conditions
Visual drag-and-drop automation workflow builder (triggers, actions, delays, branches, loops)
Webhook triggers and actions within automation workflows

At a glance

free tierself-hostable

TypePlugin / add-on

DeploymentSelf-hosted

PlatformsWeb

Forbloggers, small businesses, e-commerce websites, agencies and freelancers

CompanyNoptin LTD

Integrations

Advanced AdsAdvanced Custom FieldsAkismetBeaver BuilderBit FormBit SocialBricks BuilderBrizyContact Form 7Convert ProDirectoristDivi BuilderEasy Digital DownloadsElementorEvents ManagerEverest FormsFluent FormsFluent SupportFluentCommunityFormidable FormsForminatorGeoDirectoryGravity FormsHappyformsHizzle PayJetFormBuilderLearnDashMemberPressMeta BoxMetFormModern Events CalendarmyCREDNinja FormsPaid Memberships ProPodsPolylangProfilePressSimple MembershipSureMembersThe Events CalendarToolset TypesweFormsWishList MemberWooCommerceWordPress CommentsWordPress Registration FormWordPress UsersWP eMemberWP Job ManagerWP Job OpeningsWP Recipe MakerWPFormsWPLoyaltyWPMLWS FormActiveCampaignActivetrailAgile CRMAttioAWeberBirdsendBrevo (Sendinblue)Campaign MonitorConstant ContactConvertKitCustomerlyDripEmailitEmailOctopusGetResponseGistGoogle SheetsHubSpotiContactKeap/InfusionsoftKlaviyoMailchimpMailerLiteMailerLite (Classic)MailjetMoosendOntraportOrttoPipedrivePostalQuentnSalesflareSalesforceSendFoxSendgridSendlaneSendPulseSendySlackSmailyTelegramTwilioVerticalResponseWebhooksZoho CampaignsZoho CRM

Complianceself-reported

GDPR

Resources

Docs

Pricing

Prices are billed annually or as a one-time Lifetime license (Lifetime price not shown). Displayed 'normal' annual prices are $149 (Personal), $199 (Growth), and $349 (Agency); each is currently shown discounted. A separate 'Business' tier with 300 AI credits is referenced in the FAQ without a listed price. Add-ons cannot be purchased separately from a license. A 30-day money-back guarantee applies; no free trial is offered.

Personal$12.42/mo · billed annually

Normal price $149/year, shown discounted to $89.40/year as a promotional price (save $59.60).

Use on 1 site; includes 100 AI credits

Growth$16.58/mo · billed annually

Marked 'BEST VALUE'. Normal price $199/year, shown discounted to $119.40/year as a promotional price (save $79.60).

Use on 3 sites; includes 200 AI credits

Agency$29.08/mo · billed annually

Best for agencies and freelancers. Normal price $349/year, shown discounted to $209.40/year as a promotional price (save $139.60).

Use on 50 sites; includes 400 AI credits

BusinessQuote

Mentioned in the FAQ as an AI credit tier (300 credits) but not shown with a price on the pricing page.

Includes 300 AI credits

LifetimeQuote

Offered as an alternate billing toggle to the yearly plans; no price shown.

Personal plan discounted from $149 to $89.40/year (save $59.60).