SpyFu is unclaimed —

SpyFu

Competitor Keyword Research Tools for Google Ads PPC & SEO·spyfu.com

SpyFu is a competitor keyword research and marketing intelligence platform covering Google Ads (PPC) and SEO. Users search for a competitor's domain to see its PPC keywords, ad test history, SEO rankings, and backlinks, then use that data to inform their own campaigns. The platform also provides rank tracking, automated and white-labeled reporting, and AI-focused tools such as ChatGPT integration and RivalFlow for visibility in AI-powered search results.

What it's for

PPC competitor researchSEO competitor researchGoogle Ads keyword researchBacklink research for specific keywordsTracking keyword rankings and impression shareCustom branded SEO client reportingInfluencer outreach for backlinksBuilding domain lead listsIdentifying wasteful PPC negative-match keywordsContent marketing campaign planning

Features 20

Ad History and ad test tracking
AI Brand Monitoring
API access with documented endpoints
Automated reports
Backlink analysis by keyword
ChatGPT integration / SpyFu GPT
Competitor PPC keyword research
Competitor SEO keyword research
Custom branded SEO client reports
Domain comparison (Kombat)
Domain leads and top lists
Google Ads Advisor keyword recommendations
Google Search Console (GSC) integration
Keyword groups and bulk upload
Keyword rank tracking with weekly updates
Live SEO & PPC data updated every 15 seconds
PPC Ad Rank Tracker
PPC negative match recommendations
RivalFlow for AI & search visibility
White labeled reporting

At a glance

API

TypeWeb app

DeploymentCloud

PlatformsWeb

CompanySpyFu, Inc.

Integrations

ChatGPTGoogle Search Console

Resources

Pricing

The homepage states 'Membership starts at just $33/month' with unlimited data and downloads, which differs from the dedicated pricing page's Basic plan rate of $39/month ($29/month billed annually). The Pro + AI plan's first month is offered at a promotional $59, then renews at $119/month. All plans include a 30-day money-back guarantee and no contracts.

Basic$39/mo

Annual billing saves $120/year vs monthly rate.

10k row search results, 10k row data exports, 1 Live Site tracking project, 5k weekly tracked keyword rankings, 10 automated reports, 1 user included

Pro + AI$119/mo

First month is a promotional price of $59, after which the plan renews at the standard $119/month rate.

Unlimited search results and data exports, 10 Live Site tracking projects, 15k weekly tracked keyword rankings, 100 automated reports, 1 user included ($30 for each additional)

Team / Agency$249/mo

Annual billing saves $744/year vs monthly rate.

Unlimited search results and data exports, unlimited Live Site tracking projects, 50k weekly tracked keyword rankings, unlimited automated reports, 5 users included ($30 for each additional)

Pay annually and save 25%