Altcraft is unclaimed —

Altcraft

A unified marketing management center·altcraft.com

Altcraft is an omnichannel Customer Data Platform (CDP) that unifies customer data and automates marketing communications across Email, SMS, Web/Mobile Push, and messengers (Telegram, Viber, WhatsApp, VKontakte, Odnoklassniki). It includes modules for loyalty programs, product recommendations, ML-based send-time prediction, a drag-and-drop content builder, marketing automation/customer journey orchestration, and end-to-end analytics. It can be deployed in the cloud, a private cloud, or fully on-premises.

What it's for

Unifying customer data into a single 360° profileSegmenting audiences by profile, geolocation, and behaviorSending email, SMS, web push, and mobile push campaignsMessaging customers via Telegram, Viber, WhatsApp, VKontakte, OdnoklassnikiRunning loyalty programs with points, tiers, and promo codesDelivering personalized product recommendationsAutomating customer journeys with visual scenario buildersA/B/n testing of message templatesBuilding HTML email templates with a drag-and-drop editorCollecting feedback via forms, surveys, and pop-upsTracking marketing ROI and channel-level analyticsPredicting best send time per recipient with ML

Features 19

360° unified customer profile
A/B/n testing of up to 8 template variations
Automatic audience synchronization with external databases
Customer Journey Automation / visual CJM builder
Drag-and-drop HTML email builder with custom blocks
Dynamic personalization and JSON support in templates
End-to-end analytics and attribution reporting
Forms and NPS surveys
Global and local control groups
HTTP API supporting JSON and XML for developers
LDAP authentication, role-based access, 2FA, action audit log
Loyalty programs with points, tiers, and promo codes
ML-based Best Send Time prediction
Omnichannel campaigns (Email, SMS, Web/Mobile Push, Messengers)
Pop-up windows and on-site mechanics
Product recommendations powered by MoodRec
Real-time event tracking and microsegmentation
Single Sign-On (Private Cloud/On-premises)
Webhooks for real-time event integration

At a glance

self-hostableAPI

TypeWeb app

DeploymentHybrid

PlatformsWeb

LanguagesEnglish, Russian, Chinese, Spanish, French

ForCMOs and Commercial Directors, IT Directors and Teams

CompanyAltcraft, LLC

Integrations

TildaLPgeneratorYandex AppMetricaRabbitMQClickHouseMySQLMSSQLPostgreSQLOracleTelegramViberWhatsAppVKontakteOdnoklassniki

Complianceself-reported

Federal Law 152-FZRussian software registry

Resources

Docs

Pricing

Listed prices are 'from' starting rates; the final subscription cost depends on database size and selected modules and is calculated via a cost calculator in the customer's personal account. The pricing page explicitly states this is not a public offer.

Cloud$520/mo

Quick Start plan for small and medium businesses

Starting price, depends on database size and selected modules; 5 users included per account

Cloud Pro$1674/mo

Growth and scaling plan for emerging businesses

Starting price, depends on database size and selected modules; unlimited users

Private Cloud$3055/mo

For large businesses requiring full control and custom integrations

Starting price, depends on database size and selected modules; unlimited users

On-premises$5313/mo

Individual solution for companies with specific placement, security, and architecture requirements; requires submitting an application

Starting price; individual solution requiring an application