CustomerLabs
First-Party Data Ops Platform·customerlabs.com
CustomerLabs is a First-Party Data Operations (1PD Ops) platform that helps businesses collect, enrich, resolve, and activate first-party customer data to improve conversion tracking, attribution, audience activation, and advertising performance across major advertising platforms. It collects website, CRM, and offline data, resolves identity across sessions and devices, builds first-party audiences, and sends engineered conversion signals server-side to Meta, Google, LinkedIn, TikTok, and 200+ destinations without requiring developer help.
What it's for
Features 20
- API reference and developer documentation
- Audience Builder from CRM data, order value, lifecycle stage, and business rules
- Conversions API (CAPI) delivery
- Data source connectors for CRM, webhook, POS, and backend data
- Field-level data masking
- First-party domain tracking with server-side cookies
- Google Consent Mode v2 support
- Identity resolution across browser IDs, click IDs, hashed emails, CRM records, and phone numbers
- Meta Limited Data Use (LDU) support
- Offline conversion tracking (CRM stages, in-store sales, phone orders)
- Real-time audience activation and sync across ad platforms
- Regional data hosting across 8 regions
- Role-based access control with audit logs
- Routing of events, audiences, and conversions to 200+ destinations
- Server-side tracking
- SHA-256 hashing of PII before delivery
- Signal Engineering for new customer and prepaid order signals
- Signed Data Processing Agreement (DPA)
- URL and event scrubbing
- Website tracking via JS API
At a glance
Integrations
Complianceself-reported
Pricing
Plans are billed monthly, quarterly, or annually and offered in INR and USD, but exact prices are not publicly listed.