Indicative is unclaimed —
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Indicative
Product Analytics for Data-Driven Teams·indicative.com
Indicative is a product analytics platform that connects directly to a company's data warehouse or lake to provide insights across the customer journey without requiring SQL or code. It offers multipath funnel analysis, customer journey mapping, segmentation, cohort analysis, and dashboards/reporting. The product is now marketed as mParticle Analytics following integration with the mParticle customer data platform.
What it's for
Optimize customer conversion, engagement, and retentionVisualize the full customer journeyUncover points of conversion with multipath funnelsSee paths customers take to and from every actionPersonalize each user experience through segmentationUncover drivers of retention via cohort analysisExplore every user's full journey with people insightsCreate, track, and share metrics via dashboards and reportingIdentify where users drop off to improve feature adoption
Features 10
- Cohort Analysis
- Customer Journeys mapping
- Dashboards and Reporting
- Direct connection to data warehouse/lake
- Multipath Funnel analysis
- No-SQL, no-code analytics workflow
- Partner integrations with popular data tools
- People Insights (full user journey exploration)
- SDKs and API for real-time event streaming
- Segmentation
At a glance
API
TypeWeb app
DeploymentCloud
PlatformsWeb
ForProduct Managers, Marketers, Data Analysts, growth marketers
CompanymParticle Inc.
Integrations
SnowflakeBigQueryRedshiftAmazon S3SnowplowmParticle
Complianceself-reported
GDPR
Pricing
No self-serve pricing is published; the pricing page only offers a 'Contact Us' option to talk with the sales team.